Failure, has always been associated with being bad. In our exams, or anything, it has always been difficult to avoid failure. But the same way we look back at our former exam scripts to see where we failed, and use that to see where we need to prove , is the same way we can use failure in anything we do as an incredibly powerful tool for learning. ┬áThomas Edison once said “I have not failed. I’ve just found 10,000 ways that won’t work”. And for Design Thinkers, sorting out what won’t work is part of finding what will.

We are all seeking to solve big problems, but we are also bound to fail. Designing experiments, prototypes and interactions and testing them is at the heart of design thinking but failing is also a major part. By adopting the right mindset, you’ll inevitably learn something from failure. A common refrain around IDEO is “Fail early to succeed sooner”, and part of its power is the permission it give to get something wrong.

Remember: By refusing to take risks, some problem solvers actually close themselves off from to real chance to innovate.